Diploma in Tourism and Business Studies

COURSE OBJECTIVES
To equip students with in-depth knowledge of international tourism, wildlife, flora and fauna of East Africa

COURSE CONTENT

• Structure of travel and tourism
• Characteristic of world destinations
• Fundamentals of hotel and catering industry.
• Retail travel Operation
• Numeracy and statistics
• Business management and administration
• Tour operations
• Tourism and marketing promotion
• Management of travel and tourism operation.
• Accounting
• Touristic Geography
• Foreign language: German / French
• Environmental studies
• Introduction to computers
• Course project
• Touristic history
• Economics for Business.
• Hospitality Management.
• Management Theory and Practice.
• Tourism and Environment.
• Travel and Tourism Development

AWARD
The successful graduate of this course will be awarded a diploma in tourism and business studies (ICM).

CAREER PROSPECT
Career opportunities exist for graduates of this course in tour and travel companies, national parks, museums, cultural centers, hotel and lodges where they may be employed as tour officers, tour guides, reservationists, naturalist, tour leaders, on site guides and eventually as tour managers and reservation managers, all over the world.

UNIFORMS
American khaki trouser/skirt, shirt/blouse, bush hat and safari boots

ENTRY MEAN GRADE

• Certificate - D (Plain)
• Diploma - C- (Minus)
• Advanced Diploma - Dioloma in Tourism & Business Studies

DURATION

• Diploma - 1 Year and 3 Terms
• Advanced Diploma - 1 Year

EXAM BODY

• Institute of Commercial Management (ICM-UK)

TUITION PER TERM/SEMESTER

• Diploma - Ksh 35,000
• Advanced Diploma - Ksh 35,000

APPLY ONLINE

Please fill in the form below to apply online